| Apps PM / UX Design |
• Led the development of award-winning iOS apps and increased the open rate to 450%
• Managed and collaborated with cross-functional teams, including engineering and sales
• Designed UX prototypes and wireframes and worked closely with the UI designer

| Content and Digital Marketing |
• Developed and executed successful digital marketing campaigns across various channels to increase app downloads and boost user engagement.
• Conducted in-depth research to optimize App Store rankings and enhance metadata for improved discoverability.
• Coordinated cross-promotion and advertising campaigns with media companies and partners to drive app downloads and optimize ROI.
• Curated high-quality app content and monitored user feedback to improve user experience and engagement.

Awards & Achievements:
| Film Travel of Taiwan App |
• 2012 Taipei International Digital Content Awards – Judge Award
• 2012 Innovation Mobile App Contest – The Best App-2nd place

| Night Owl App |
• 2012 Chinese Mobile Applications Awards – High-Quality App Award
• 2015 APP STORE- Home Banner Recommended
• 2014 APP STORE- Featured Project “Party Planning” theme recommendation –
• APP STORE- Featured Project “Apps for After Work” & “On the Town” theme recommendation(Cité Media Holding Group is a multinational media and marketing company and is also Taiwan’s largest publisher.) I led the app project as the product manager, resulting in multiple awards and a 450% increase in open rates. Additionally, the apps were selected for the Editor’s Featured APP recommendation on the Apple Store. | Apps PM / UX Design | • Led the development of award-winning iOS apps and increased the open rate to 450% • Managed and collaborated with cross-functional teams, including engineering and sales • Designed UX prototypes and wireframes and worked closely with the UI designer | Content and Digital Marketing | • Developed and executed successful digital marketing campaigns across various channels to increase app downloads and boost user engagement. • Conducted in-depth research to optimize App Store rankings and enhance metadata for improved discoverability. • Coordinated cross-promotion and advertising campaigns with media companies and partners to drive app downloads and optimize ROI. • Curated high-quality app content and monitored user feedback to improve user experience and engagement. Awards & Achievements: | Film Travel of Taiwan App | • 2012 Taipei International Digital Content Awards – Judge Award • 2012 Innovation Mobile App Contest – The Best App-2nd place | Night Owl App | • 2012 Chinese Mobile Applications Awards – High-Quality App Award • 2015 APP STORE- Home Banner Recommended • 2014 APP STORE- Featured Project “Party Planning” theme recommendation – • APP STORE- Featured Project “Apps for After Work” & “On the Town” theme recommendation